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Increasing sales through your Amazon store is necessary to increase your income from Amazon aStores or Amazon Associates. There are a number of ways to increase your total sales including tools to help you boost your CTR (Click Through Rate), tools to help you boost the total hits to your store and other helpful tools. The following is a list of the 5 best tools you can utilize to boost your Amazon sales.

1. Google Analytics

Google Analytics is one of the most powerful set of tools available to webmasters. Analytics provides webmasters with a great deal of data that can help them to optimize their websites. This data includes click through rates, time spent on pages and the web site, search keywords that lead to hits, and general information about how your site interacts with Google. Considering a huge portion of web traffic is driven by Google it would be insane not to utilize Google Analytics. Also, this set of awesome tools happens to be provided to webmasters free of charge. The fact that Google Analytics is so effective, important, and free of charge makes it a must have in order to boost your Amazon sales.

2. Google Trends

Another fantastic tool to help you boost your overall Amazon store sales is Google Trends. This tool helps you to increase the efficiency of your product targeting and advertisements. Essentially Google Trends is a database of all the searches Google does over a certain period of time and geographical location. For example, you could use Google Trends to search for “Sony TV 123″ and find out how many people are searching for that TV. You then compare that to the amount of search results Google or other search engines have for that TV. If the amount of results is low enough you have found a niche that may be profitable and you can try to sell this particular item. Google Trends is a great way to boost efficiency and properly target sales.

3. Social media sharing buttons

Social media can be a good way to boost your sales by increasing the exposure your site has to potential consumers. If you place social media sharing buttons on your website or Amazon Store potential consumers will be able to share good deals or specials with a click of a button. This increases your sales exposure and boosts the profile of your store or website.

4. Google Ads

The old adage “In order to make money you must spend money” holds true for online commerce as well. In order to increase your pageviews and number of visitors to your site it may help to purchase some Ads on Google. This tool offers a free 100.00 credit to new customers so you can try out which ads work for you. As long as you targe ads correctly and bring in more revenue than you spend Google Ads can be a great tool for boosting sales.

5. SeoMozPro

SeoMozPro is a site that helps you track your SEO, or Search Engine Optimization. Much like Google Analytics, SeoMoz helps you to identify ways to make your site more search friendly. It also allows you to target your site to certain keywords and allows you access to the SeoMoz database of keywords and click through rates. SeoMoz is a little expensive, at 100-400 USD a month, but they offer a free one month trial to see if you like the program.

Ted Hosford has been consulting business about their software needs for over a decade now. He enjoys blogging about his experiences on various software blogs. Visit Ordoro.com for more business software information.